THE DOMO GROUP
project
- HIRED GUN EXECUTIVE CMO/COO
scope
- MARKETING STRATEGY & PLANNING
- MARKETING OPERATIONS
- BRAND DEVELOPMENT & LAUNCH
- CHANNEL MARKETING
- EVENT MARKETING
- SOCIAL MEDIA
- PRESS/PR/MEDIA
- COMMUNITY OUTREACH
- SPONSORSHIPS & INFLUENCERS
packages & programs
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DOMO Real Estate
Southbay Los Angeles Premier Real Estate with a purpose
Conducted in-depth market surveys and customer discovery interviews for this airbnb-like travel platform rooted in a mission to connect guests with nature experiences, natural food resources and elicit child-like joy and wonder; thus the name Yonder. Led the product development product-market fit assessment, report and presentation to the Board of Directors, Executive Team, Developers and stakeholders. The Report & Roadmap included the lean canvas business model, problem-solution interviews, qualitative and quantitative data and insights, customer profiles, product roadmap, MVP and multi-phase timeline.
